Magical maybe is an installation that explores the relation between social media and the dopamine driven feedback. Dopamine is created in several parts of the brain and is crucial for brain functions. The increase of dopamine by social media provokes a peak of the neuro-chemical that quickly disappears. These emotions become overwhelming to the addict, characterised for an overreaction to stimuli, social isolation, and manic episodes. The spectator will be able to reflect on their own behaviour in social media environments and how our behaviour, political thoughts, consumer choices, are mediated by the use of social media platforms.
Exhibition view:
Images by Violetta Wakolbinger